Video advertising is an easy target for budget cuts because many advertisers think it's too costly—but YouTube Ads production doesn't have to be so pricey. While some businesses are flourishing during ...

IBM has launched Watson Ads Builder, a self-service platform designed to help marketers create conversational display ads that drive engagement with their target audience. Watson Ads Builder is ...

SproutLoud, a marketing software provider, has has updated Ad Builder to help users co-create advertisements with their distributed users, such as employees, resellers, dealers, agents, and brokers,in ...

Streaming video is advertisers’ shiny new toy. But tech companies that started in mobile display are optimistic about their prospects for sharing in those video budgets. Take PadSquad, which launched ...

If you’re using an application that leverages the Google Ads API, which just rolled out of beta last week, there’s now a new query builder tool is now available. The query tool’s web interface is ...

Digital audio ad tech operation Triton Digital has brought to market an AI-powered self-service advertising platform for podcast, broadcast, and streaming audio, aiming to give broadcasters new access ...