Business Insider

How to make a successful TikTok ad that drives sales, according to new data

Sounds and overlaying text are key elements for a successful TikTok ad, according to a new report. The report, compiled by marketing platform CreatorIQ and TikTok, analyzed data from the platform.
MarketWatch

Creator Economy Ad Spend to Reach $37 Billion in 2025, Growing 4x Faster than Total Media Industry, According to IAB

NEW YORK, Nov. 20, 2025 /PRNewswire/ -- The Interactive Advertising Bureau (IAB), the leading trade association for the digital advertising industry, today released its 2025 Creator Economy Ad Spend & ...

Google Ads upgrades creator partnerships with search and management tools

Google Ads upgraded Creator Partnerships with new creator search and management tools, making it easier to manage YouTube creators at scale.
Yahoo Finance

Creator Economy Ad Spend Projected To Hit $37B This Year, IAB Report Says

The creator economy ad market will hit $37B this year, growing at four times the rate of the overall media industry, according to a new report on the sector. The Interactive Advertising Bureau (IAB)’s ...
Forbes

Creator Ad Spending Expected To Reach $37 Billion This Year

Portland, OR, USA - Nov 11, 2024: Some of the most popular social media apps by number of monthly active users, including Facebook, YouTube, Instagram, WhatsApp, TikTok, WeChat, Telegram, Messenger, ...
Search Engine Land

Microsoft Advertising’s Ad Creator extracts site images for use in ads

Ad Creator and its built-in photo editor can help advertisers that don’t have access to a design team save time. Microsoft Advertising has announced Ad Creator, a new feature that extracts images from ...