YouTube has announced some updates to its Advertiser Friendly Content Guidelines in order to allow for broader monetization ...

Google Ads has introduced account-level placement exclusions, allowing advertisers to block unwanted inventory from a single, ...

(RTTNews) - Apple Inc. (AAPL) is presently experimenting with a new AI-based ad purchasing tool for the App Store that can independently determine the best ad placements, according to a recent report ...

Meta is offering advertisers more control over their ad placements through comment and publisher controls as well as “blocklists” supported by additional third-party brand-safety and measurement ...

Google is taking issue with recent research claiming its placement of video ads on third-party networks are ineffective and fail to meet Google's own policy guidelines. In a blog post, Google global ...

In a brief statement, the company emphasized two points: ads will not determine the content of ChatGPT’s responses, and user ...

Today's audiences command absolute control over their content experiences, sparing no time for anything that fails to resonate with their interests. A recent study conducted by the London Business ...

Google has mixed its search ads between and throughout the organic (free) search results starting sometime mid-last year. Google calls it dynamic ad placement, and it is an ongoing tests. In fact, ...

In today’s fragmented digital marketing landscape, protecting a brand’s reputation when executing a digital advertising campaign is more critical than ever for agencies. Because brands can lose ...