Andy Sonnenberg joins Business Insider as vice president of ad tech.
The 𝗜𝗔𝗕 𝗧𝗲𝗰𝗵 𝗟𝗮𝗯 is more cautious. They are ramping up their investments in agentic development by building on top ...
Bold, accountable leaders who publicly embrace conflict and challenge industry fraud are essential to spark innovation in ad ...
Ad tech loves shipping new products, versions, features, roadmaps, acronyms… all meant to fix targeting, measurement, ...
Programmatic advertising requires serious real-time computing power. And that bandwidth consumption is only growing as AI takes on a bigger role in deal curation and, eventually, full campaign ...
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