Bring on the pigment.

INSIDER consulted a panel of makeup artists and cosmetic designers to learn the most common mistakes people make with their eyeshadow and how to avoid them in the future. Make sure to use application ...

Learning how to apply makeup seems easy enough, but sometimes, beauty basics can be pretty darn baffling. Luckily, eye shadow isn't as intimidating as it seems, and it can totally transform your ...

It's safe to say that Rose-Marie Swift knows a thing or two about beauty. The professional makeup artist and founder of organic, non-toxic brand RMS Beauty has 35 years of experience under her belt, ...

First and foremost, it's important to undergo proper care and maintenance when it comes to your eyes. Why? Because good prep makes your life more straightforward when you're ready to start the ...

As a beauty editor, one of the first lessons I ever learnt as I embarked into makeup is that your eye shape will determine your entire approach to doing eyeshadow—or any eye makeup for hooded eyes, ...