The digital age has changed how consumers see brands — today, in addition to the product itself, there is an expectation that the organization delivering that service is authentic, transparent and ...

Forbes contributors publish independent expert analyses and insights. I write about the psychology of leadership, tech and entrepreneurship. Among the many psychological ideas that have invaded ...

Authentic leadership doesn’t mean wearing sweatpants every day, broadcasting your inner monologue to an entire room, or “just doing you.” It doesn’t mean a lack of professionalism. Critically, it also ...

But while leadership standards can set a necessary baseline for what leaders need to do to help the organization grow, there’s no universal approach that can tell every person how they should lead.

Opinions expressed by Entrepreneur contributors are their own. In an ever-changing business landscape, we’re seeing how important it is to have authentic leadership development that is built to last.

Authentic leadership is valued, but when market dynamics require change, inflexibility in the name of being “true to yourself” can lead to failure. Effective authenticity combines personal values with ...