In “Google goes for the hard sell: New 'Content Referral Network' targets higher click-throughs, ad rates and new GBuy transactions” I discuss Google’s recent testing of a Cost-Per-Action (CPA) ...
IMGCAP(1)] Networking is a critical part of a CPA firm s overall strategy. Aligning with other full-service or niche firms can lead to information sharing, referrals, and a sound support system. CPA s ...