Here are two ways to abuse an idea: You can invoke it to pursue your own objectives, shamelessly exploiting the favorable associations it has accumulated over many years. Or you can create a ...

Anyone who has taken a survey has likely been given the option to “check all that apply” when answering a question. The instruction is widely used in data collection because of its ease and efficiency ...

Meandering into the lecture hall, you take note of the atmosphere. The air is still. But for the faint sounds of shuffling pages, trackpad clicks, and anxiety-laced whispering, the room is silent. You ...

Rob Reed does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...