AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...

Consumer behavior shows renewed caution after brief stability. Spending patterns are tightening again. These indicators ...

Budgets remain tight in 2026, but consumers still want to splurge on premium meats when the time is right. According to the ...

In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...

In my first article in this series, I laid out an approach for identifying the modes that people get into, and I introduced the idea of a mode map. For part two, I’d like to apply mode map thinking to ...

NEW YORK--(BUSINESS WIRE)--Affinity Solutions (Affinity), the leading consumer purchase insights company, today announced its enhanced Consumer Purchase Insights offering is now available on Snowflake ...

New wireless carriers show how retail consumer segmentation is shifting toward identity, behavior, trust, and affiliation, ...

Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

Explore the consumer discretionary sector, its impact on economic growth indicators, and why spending varies with income ...

Parija Kavilanz is an award-winning journalist and co-founder of Bagable.com, an independent media platform covering retailers, shopping trends, consumer behavior and cultural forces shaping what we ...

CHICAGO--(BUSINESS WIRE)--IRI ®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, today announced that it has launched the IRI OmniConsumer ...