How to use social media more effectively in teaching and research, part one: your recording set-up How to use social media analytics to effectively expand your network Academics seeking to extend the ...

Social media content curation requires more than creativity—it demands a commitment to ethical practices. We asked social media experts, marketers, and other industry leaders to share the ways they ...

ABM is simple, right? Marketers just have to understand their audience, coordinate a set of programs, initiate sales team follow up, measure it across the funnel and utilize technology to scale their ...

A fairly recent term that probably appeared in the United States in 2009, curation in the web domain refers to the activity of selecting content and then distributing it to potential readers.

In grade school, we all learned that copying the work of the kid sitting next to us in class was wrong. In elementary school, that was called cheating. As we got older, copying turned into plagiarism, ...

Creating meaningful content is essential in B2B marketing as it can keep audiences and prospects engaged, but what further creates trust is when that content is purely yours. There is content writing, ...