In recent years, personalization has become one of the most influential trends across retail, fashion, and small busines ...

People often talk about “personalization” as if it’s a monolithic concept, but the truth is that there are many flavors of personalization retailers and brands can leverage. In some cases they can ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. According to a recent Prosper Insights & Analytics survey, over one ...

Today’s inboxes are crammed full of messages that appear to be personalized and relevant. But once opened, they reveal a shallow, automated effort to grasp your needs and business model. At best this ...

Customization, personalization and localization are key elements of the new Lids store format, which the retailer rolled out to 20 stores in 16 states this month. The stores’ redesigned customization ...

Rolls-Royce has discovered that the surest way to extract more profit from the ultra rich is to hand them the sketchbook. By ...

NotCo Unveils AI-Powered Fragrance Formulator, Unlocking Unprecedented Personalization, Customization and Creativity (Graphic: NotCo) Historically, fragrance development has been complex and ...