Barclays said Meta continues to lead the digital advertising market, with artificial intelligence providing additional upside ...

Static labels, however meticulously mapped, will always struggle to reflect the dynamic nature of human culture.

Company Behind Industry’s First Digital Advertising OS Ranked No. 1 for Technology and No. 6 Overall Among Companies ...

NEW YORK—Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the “IAB Internet Advertising Revenue Report: Full Year 2024.

PropellerAds has expanded its internal reporting and documentation processes. These disclosures are designed to show ...

The extent of tariffs’ impact on U.S. advertising has been hard to pin down, in part due to the on-again, off-again implementation of levies on global trading partners. EMarketer’s latest report ...

OpenAI’s push beyond selling AI models and into enterprise software and digital advertising marks a shift in where power and ...

Digital video ad spend is projected to hit $72.4 billion in 2025, up 14% from the $63.8 billion spent in 2024, according to new research from the Interactive Advertising Bureau (IAB). The digital ...

Meta, the parent company of Facebook, Instagram and WhatsApp, beat analysts expectations in its earnings report after the bell Wednesday. Revenue was up 16% in the first quarter for the social media ...

Meta, Alphabet and Snap all reported first-quarter results this week that beat analysts estimates, showing acceleration in advertising growth. The companies had been struggling to rebound from a ...

APAC's ad market experienced an overall growth of 7.5% in 2024. Of that growth, Magna's report reveals that traditional media owners (TMO), such as television, radio, publishing, out-of-home, and ...