Since its creation and publication in 2003, the Net Promoter Score (NPS) has become the standard measurement and indicator of sentiment. Although it was originally created to gauge customer loyalty ...

Loyal customers are assets to any business. The best way to transform someone into a loyal customer is by offering outstanding customer satisfaction. Therefore, it is essential to gauge how happy and ...

Achieving a balance between organizational health and individual performance is critical for long-term success. Two key tools that help organizations achieve this are the Employee Net Promoter Score ...

Dave Foster is CEO of AvreaFoster, a brand and marketing agency that helps B2B companies use the power of their brand to grow business. Over the course of my agency’s three decades in business, the ...