Given my evisceration of the absurd Vessyl smart cup, I have to commend Fitly for being brave enough to show me its SmartPlate. Toss in the HAPIlabs’ smart fork, and you would appear to have the most ...

Fitly, a Philadelphia-based consumer wellness startup, is appearing on ABC’s Shark Tank TV show next month. Healthcare startups have had a mixed performance on the program, so it will be interesting ...

Fitly’s then-marketing manager Martin Dell’Arciprete’s pitch asked for $1 million from the sharks in exchange for a 15 percent stake. I was a bit surprised CEO Anthony Ortiz didn’t make the pitch ...

In 2010, more than one third of children and adolescents were overweight or obese, according to the Center for Disease Control and Prevention. A new startup called Fitly wants to fight that statistic ...

Digital health startup Fitly now lists an Olympic track and field gold medalist among its management team members, according to MedCity News. Jackie Joyner-Kersee is a three-time gold medalist for the ...

Philadelphia-based startup Fitly has posted a new Kickstarter project promotion for the SmartPlate, a plate that instantly tracks or analyzes the food that one is about to eat. The SmartPlate is a ...

Founder Anthony Ortiz put aside his initial startup, a healthy meal delivery service called Fitly, to focus on SmartPlate. Fitly hadn’t been a homerun, he said. Anthony Ortiz and his new product, the ...

We may receive a commission on purchases made from links. On February 12, 2016, the 17th episode of the seventh season of "Shark Tank" aired on ABC. The show opened with a pitch for SmartPlate, a ...

Fitly, a local technology company that’s participated in DreamIt Health Philadelphia and is now in the University City Science Center’s Digital Health Accelerator, has launched a public trial of its ...