From summer into autumn, Texas' largemouth bass become vulnerable to an affliction caused by their gluttonous appetite. And this makes bass anglers happy. The malady? Frog in the throat. Well, ...

The soft-plastic lure fluttered and kicked like a struggling frog across the weed mat and into the open pocket. Then, with the abrupt swirl that never gets old, a solid bass rose in a boiling strike.

These were the bass baits—and mindset shifts—that defined my 2025 season and helped me catch more and bigger largemouth bass.

There's nothing dull about casting a frog around lily pads and over weed beds. A frog lure, that is. Bass anglers like to begin their fishing day bay by tying on a top water lure. Largemouth bass have ...

Every topwater strike makes bass fishing more fun. But there’s something about topwater frog fishing—watching that almost comical-looking bait hop and sputter and then get suddenly obliterated—that ...

You already know there is no more exciting and satisfying way to catch a bass than with a topwater lure, but which one is best, when and where? The following list highlights the five most universally ...

Every once in a while, someone asks me, “Why do you like fishing so much? Isn’t it boring?” My first impulse is to put them in a Homer Simpson-style chokehold for even thinking fishing could be boring ...

If you’re a fan of bass fishing, you’ve likely attempted at least once to use a hollow-bodied frog lure. Most likely, you haven’t had the best results with it. I personally love the idea of fishing ...

Since the first time I tied on a Zoom Horny Toad in the spring of 2005, I’ve been a frogman. There’s something viscerally addictive about a largemouth bass blasting a fast-moving plastic frog. I ...

Motivation for Macungie’s Matthew Fenstermaker came in the form of filling a void. No matter how many frog lures he tried while fishing for bass, pickerel and pike, they all had the same problem. They ...

Some 50 years ago, Harry Ehlers was working in the Toto rubber boot factory in Cincinnati, Ohio, when he realized the same dip-mold process used to make the boots could also be used to make a ...