When Giving Tuesday first launched over a decade ago, it felt revolutionary. We had created a refreshing antidote to the consumer frenzy of Black Friday and Cyber Monday. For small nonprofits like ...
In addition to the holiday season, it’s giving season, heralded each year with Giving Tuesday, which in 2025 falls on Dec. 2. This year, more taxpayers have reason to be strategic in their charitable ...
Forbes contributors publish independent expert analyses and insights. Giving Tuesday started in 2012 with the simple idea to create a global day dedicated to doing good and encouraging generosity. It ...
Since it started as a hashtag in 2012, GivingTuesday, the Tuesday after Thanksgiving, has become one of the biggest fundraising days of the year for nonprofits in the U.S. This year, nonprofits face ...