Your iPhone, iPad, and Mac natively support a variety of image formats. With JPEG, HEIF, and ProRAW being the most common, here's what they mean and how to pick between them. The camera on iPhone and ...
HEIC is the file format name Apple has chosen for the new HEIF standard. HEIF stands for High Efficiency Image Format, and, as the name suggests, is a more streamlined way of storing image files.
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