Functional beverages are no longer just for athletes or health enthusiasts. They’ve become everyday drinks for people dealing with heat, long working hours, constant screen time and rising stress.

Hydration isn’t just recovery. It’s a metabolic tool that boosts energy and performance.

Most people are surprised to learn that, despite drinking tons of water, their bodies can still become functionally dehydrated. According to mineral expert and co-founder of BEAM Minerals, Caroline ...

Doctors say there is Prime Concern about a new brand of drinks. Kids and teens can't get enough of the drink that is sold in two versions. Prime Hydration with vitamins, electrolytes, and coconut ...

Say goodbye to jittery highs and no sudden sugar crashes. Liquid I.V.® delivers balanced energy, powered by hydration and backed by science. LOS ANGELES , Aug. 25, 2025 /PRNewswire/ -- Liquid I.V.®, ...

A year after launching Unwell Hydration, Alex Cooper, host of the popular podcast "Call Her Daddy," is expanding the business beyond the category. The business will rebrand as Unwell Beverages with ...