A logo is a bite-sized design with a super-sized responsibility. This tiny emblem must encapsulate your values, your services, and your firm’s brand identity in a simple design. But as times change ...

Disney has submitted an application to trademark a new Disney Junior logo, and fans have concerns. Where are Mickey's ears? Where's the colour? In fact, where is 75% of the television network's name?

The wave of logo simplification extends beyond just visual aesthetics; it reflects a significant shift in how brands communicate with their customers in a digital world. Logos need to be versatile and ...