Using artificial intelligence as the primary design driver, Odyssey produced more than 15,000 virtual iterations and 72 ...
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Is the 1/2 ball design half baked or a game changer in putter alignment?
Sam De'Ath tests the new Odyssey Ai-Dual ½ Ball Double Wide DB putter to see if a new insert and alignment feature could help ...
COBRA Golf deserves more recognition as a putter company. For years, they have released putters with cutting-edge assistive ...
Keeping with their two-year release cycle, Bettinardi unveiled their 2026 BB line of putters today. This new release includes ...
D printing has enabled complex internal geometries that are 'impossible to manufacture using traditional methods.' ...
The one true constant of playing various courses — outside of being scoffed at by the regulars — is that the greens will be totally different. Fast or slow, firm or soft, mowed tight or recently ...
The concept of feel is ingrained in golfers from the first time we pick up a club and make solid contact, but what does feel actually mean, and how is it quantified? Golf club feel can be measured in ...
In the field of golf, imagination and invention have always played an important part. Golf equipment manufacturers are constantly striving to push the boundaries of traditional design, from novel club ...
For the best players in the world, the way a putter feels at impact can determine the longevity of a flat stick. It's part of the reason why Jordan Spieth, Tiger Woods and Brandt Snedeker, just to ...
In the first of a four-part series, Robert Dusenbury provides an overview of how his team went about designing and producing a golf putter to demonstrate the feasibility and benefits of closed-loop ...
Callaway Golf's new Odyssey Metal-X line of insert putters represents the latest in the brand's storied history of game-changing innovations surrounding the most important club in the bag. With a ...
Early this week at the FedEx St. Jude Championship, Scottie Scheffler – who has used blade-style putters for the majority of his professional career – was spotted testing multiple TaylorMade Spider ...
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