JWP Connatix, a leading video technology company and monetization platform, is in a new phase of growth since Connatix and JW Player merged last October. The company is using its scale to help ...

In the rapidly evolving digital landscape, news media companies face the challenge of maintaining profitability while adapting to changing consumer behaviors. As traditional advertising revenues ...

Most companies still treat monetization as a pricing exercise. Define a rate, apply it to usage, and send an invoice. It seems straightforward . . . until growth hits. Then small cracks start showing: ...