For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...
Oren John on MSN
Designing packaging for shopping psychology
Learn about shopping psychology and how packaging design influences consumer behavior. Discover the impact of front and back ...
GlobalData on MSN
New EU-wide packaging rules take effect in august 2026
From August 2026, the European Union will begin enforcing a single set of packaging rules across all member states as the ...
Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...
Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...
Companies across myriad industries are pledging to make their products—and packaging—more sustainable. One such company is the food and drink giant Nestlé, which announced in January that it had ...
The Army’s premier training for military packaging has a new home. The Army Sustainment Command Packaging, Storage, and Containerization Center (PSCC), located on-post at Tobyhanna Army Depot, has ...
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