Channel99 Introduces AI-Driven Paid Search Optimization for B2B Marketers

Channel99, the AI-powered B2B marketing performance platform, today announced the launch of Paid Search Optimization, a new capability designed to help B2B marketers dramatically improve the financial ...

Why Paid Search Foundations Still Matter In An AI-Focused World

Strong structural foundations and richer audience signals continue to shape how effectively algorithms interpret intent and ...
Forbes

Small Business Technology Roundup: Google’s AI Is Changing Paid Search, Is ChatGPT Atlas Better Than Chrome?

Small Business Technology News #1 – How Google’s AI overviews are accelerating change in paid search. An exhaustive study on Google’s AI Overviews and their impact on SERP (Search Engine Results Page) ...
Search Engine Land

The paid search playbook: attract, capture, analyze, and convert more leads with AI

Even the best-paid search campaigns fall short if you can’t convert the leads they generate. Whether it’s a missed call, a slow follow-up, or a gap in your funnel, these friction points can quietly ...