Nielsen is launching a new pilot program designed to more accurately count co-viewing and better reflect the total viewership ...
Travel center operator aims to converge the physical, digital store experience, President of Retail Brad Anderson says ...
All through September, professional drivers will receive special discounts and the chance to win $25,000. Pilot will also be kicking off the chain's annual Road Warrior contest, which includes a ...
Berkshire Hathaway's (NYSE:BRK.A) (NYSE:BRK.B) Pilot Co is shuttering its international oil trading business, with the aim of refocusing on its Pilot Flying J service stations and truck stops in the U ...
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Nielsen to pilot co-viewing measurement during Super Bowl LX
Nielsen is piloting a new co-viewing methodology to more accurately capture total viewership for programming, particularly ...
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