MiQ, a global programmatic media firm, has launched MiQ Sigma, a platform that it says unites over 300 data feeds, spanning 700 trillion consumer signals. Using AI across the platform, MiQ Sigma ...

As expectations continue to rise in 2026, one thing is becoming clear: performance can no longer be a post-campaign priority.

As e4m dentsu report projects 19 percent CAGR by 2027, industry leaders decode how AI, premium supply and audience-first planning are reshaping advertising economics ...

New In-House Platform Unifies Media Buying Infrastructure Across Amaze Ecosystem, with Planned Expansion to Brand Partners to Unlock New Revenue StreamNEWPORT BEACH, Calif., Feb. 12, 2026 (GLOBE ...

AUSTIN, Texas, Feb. 10, 2026 /PRNewswire/ -- Growth Channel and Speedeon announced a new partnership enabling advertisers to ...

Opportunities in Denmark's digital ad market include growth across diverse channels like social media, gaming, and e-commerce ...

Programmatic has become almost synonymous with opacity. Each platform has its own rules for running ad auctions, which means advertisers and publishers often don’t know what’s happening behind the ...

AdPlayer.Pro, an international provider of SaaS video advertising solutions, has rolled out significant upgrades to the company’s video ad platform functionality. According to the announcement, the ...

The deployment makes it possible for advertisers to execute video ad campaigns in a CTV-like manner using traditional TV ad inventory, the two companies said. When you purchase through links on our ...

The OAAA's new content taxonomy introduces new subcategories that OOH media owners can use to classify their inventory in OpenRTB bid requests.

In 2026, this shift should lead to a rethink of your programmatic strategy, and here’s why. Most viewers juggle multiple streaming subscriptions, leading to a fragmented entertainment landscape where ...