Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Like automotive ads before them, spots for tech gadgets follow ...

Samsung officials have credited Apple's lawsuits for attracting attention to its Galaxy Tab lineup, while a new advertisement is portraying the device as "the tablet Apple tried to stop." "At the end ...

Samsung’s latest promo ads for the Galaxy S25 FE and Galaxy Tab S11 series reveal a strong focus on AI. The videos highlight the devices’ new AI-powered camera and video tools, as well as the ...

With the debut of the new iPad Pro, Apple put out a controversial ad that saw creative tools crushed by a hydraulic press. Now, Samsung is firing back at the ad with a brief Galaxy Tab S9 spot that ...

Samsung dunked on Apple this week with a direct jab at the notorious iPad Pro promo. Credit: Costfoto / Future Publishing / Getty Images Samsung has capitalized on backlash from Apple's tone-deaf iPad ...

Krystle Vermes is a Boston-based news reporter for Android Police. She is a graduate of the Suffolk University journalism program, and has more than a decade of experience as a writer and editor in ...

It’s not often that Samsung one-ups Apple in its marketing campaigns, but the South Korean company has done just that with its latest ad, “Uncrush.” Earlier this month, Apple unveiled the long-awaited ...

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Samsung’s new “UnCrush” ad aims to capitalize on the backlash to Apple’s “Crush!” ad for the M4 iPad Pro. The South Korean company’s ad, released Wednesday, is a clear response to Apple’s ...