Basketball and sneaker culture go hand in hand. Ever since Nike signed a rookie out of North Carolina to a $2.5 million endorsement contract back in 1984, shoes have been a primary form of expression ...

As his sneaker free agency continues, Warriors’ Stephen Curry pulled up tonight wearing Roger Federer’s signature “On THE ...

More than five years since his untimely passing, the late Kobe Bryant remains one of the most influential people in the NBA. While he may no longer be with us, Bryant's legacy remains with his Nike ...

The WNBA has had a handful of players with their own signature sneaker lines over the years. However, over the past four seasons, there has been a gradual increase in the number of players with their ...

A new design aesthetic mirrors the fresh performance features of the Wilson Rush 5 Tour, including a carbon-fiber chassis and marathon-style foam.

A’ja Wilson, a center for the Las Vegas Aces, is widely acknowledged as the best player in the WNBA. She is something like the league’s on-court answer to LeBron James or Michael Jordan. “I don’t shy ...

Last year, Skechers stormed into the basketball world and signed multiple NBA and WNBA stars. Any reservations athletes and fans might have had about Skechers' new hoop shoes were quickly wiped away.

GRAND RAPIDS, Mich. (WOOD) — Fans can now get their hands on the collaboration between a local footwear business and an NBA player. Last year, Holo Footwear, which is headquartered in Grand Rapids, ...