If you’re a business owner with a website, you’ve probably considered adding a blog. It’s a worthy thing to ponder. According to an annual survey conducted by Orbit Media, 80% of bloggers report ...

A business blog may not seem like the best use of your limited time, but there are several reasons why one makes sense. For starters, it keeps your site fresh and can boost your search engine ranking, ...

Popular wisdom says that every small-business owner must have a blog and a social media presence -- but popular wisdom is bunk I recently started a small consulting business. I’ve taken care of the ...

It’s hard to overstate how broad the marketing strategies of small businesses have become. Before the Internet, small companies relied on print and traditional media advertisements, cold calling, and ...

Elysse Bell is a finance and business writer for Investopedia. She writes about small business, personal finance, technology, and more. Vikki Velasquez is a researcher and writer who has managed, ...