That said, referral programs are not all created equally. For every viral referral success story, there are many more companies that launch their customer-generation efforts to crickets -- meaning an ...

Startups usually have a limited marketing budget, but a successful referral program can bring you many clients without having to pay anything up front, minimizing the risk of investing large amounts ...

When running a business, particularly in its early stages, one of the primary goals is to increase revenue and attract a loyal customer base. This was my struggle when I launched ReDahlia back in 2015 ...

First, sit down and clearly outline your goals for your referral program. What does success look like for you? Do you want a clear change in sales after a year, two years or five years? Will you ...

As a business owner dedicated to helping small businesses grow and thrive, I’ve often talked about the importance of referrals to the long-term health of a business. However, many entrepreneurs are ...

I was sitting in my office, meeting with a friend of mine, and we were chatting about referrals. He had just killed it with a promo where he got 189 referrals over a three-month period. The promo was ...

Customer referrals are powerful tools, especially for your sales and marketing efforts. Most people rely on the opinions of family and friends to make their purchasing decisions, so referrals from ...

A referral program is one of the best ways to get new customers for your business. By sharing information with your customers and giving them incentives in the form of discounts, you'll be able to ...

Depending on where you look it up, the average Facebook user has somewhere between 100–200 connections. Social networks have enabled communication with acquaintances on a global scale, and the ...

New data shows loyalty programs are valuable tools for developing strong customer relationships. Here’s how to create an effective one. A successful loyalty strategy offers customers tangible value ...