Obsessing over competitors stifles originality, turning your business into a "reaction machine." To truly win, ignore rivals. Instead, focus on your unique vision, customers, and internal progress.

“When it comes to RFID, am I ahead of, behind or out of the game?” That’s a question I am often asked by U.S. retailers, at conferences, by phone, in e-mail, on Facebook and via LinkedIn. Clearly, ...

Scott Gardner is the Founder and CEO of Liquid Agency, a brand consulting and activation agency based in San Jose, CA. My series on brand and employee believers explored how to create (or identify) ...

Having consulted with a wide range of companies and CEOs on business growth strategies, I’ve had the privilege of witnessing the transformative power of competitive intelligence firsthand. This ...