"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Mascara: it’s a tricky one to reinvent the wheel. While it’s one of the essential items in any makeup bag ...

I have always longed for luscious, full eyelashes. My natural lashes are pretty average — I have enough to work with when it comes to swiping on mascara, but it definitely takes plenty of effort. As ...

Can this mascara really lock in all-day curl?

Mascara is a key cosmetic product used to enhance the appearance of eyelashes by adding volume, length, curl, and definition.

Everyone knows colorful mascaras have been on the rise over the past few years. That's no secret. Our makeup resolution for ...

We independently evaluate all of our recommendations. If you click on links we provide, we may receive compensation. These results are nothing to wink at Madison Yauger is a PEOPLE shopping editor ...

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Hybrid lashes are extensions that combine classic and volume fan eyelash sets. The look of hybrid eyelashes is natural with some added drama. The aftercare for hybrid lash sets is similar to other ...

Waterproof mascaras stay put for hours and lift your eyelashes instantly, adding a dramatic look to your entire eye makeup. Here are the top 8 picks. | Fashion Trends ...