Pickle Advertising has conceptualised a new TVC for SAB TV that reinforces the brand message 'Asli Mazaa Sab Ke Saath Aata hai". This is the third phase of the campaign through which SAB TV looks to ...

SAB TV, a part of Sony Entertainment Television (SET), has repositioned itself as a complete family comedy channel. SAB has also launched a 360-degree campaign on the theme ‘Asli Mazaa Sab ke Saath ...

Why restrict family entertainment to only viewing when you can experience it personally? To provide families with a joyful experience that they can take back home and cherish for life, SAB TV launches ...

Sony Entertainment Television completed 15 years this month and it was celebrated grandly. Incidentally, even MAX completed 11 years of operation in this same month and the channel has come up with a ...

Rubina, Debina, Sudeepa, Munmun and Kavita put up a powerful all woman act at SAB Ke Anokhe Awards 2014. The wonderful set and the flamboyant performances of different artists added a festive aura to ...

Actors Rohitashv Gour and Sucheta Khanna, who essay a husband-wife duo in the TV show, Lapataganj- Ek Baar Phir!, are busy balancing between their shooting for the show, as well as rehearsing for the ...

To mark the achievement, the channel has launched a 360-degree campaign conceptualised by Everest Brand Solutions, highlighting the idea of looking at the brighter side in every situation Click on the ...