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Ever wondered why diamonds are so expensive? It’s not rarity — it’s marketing. 💎De Beers didn’t just sell gems, they sold a dream, backed by a brilliant illusion of scarcity. “Diamonds are forever” wasn’t a truth, it was a tagline. The real sparkle? The power of a story well told.#diamonds #rarity #Strategy #BrandStory #BusinessGrowth #Branding #MarketingGenius #BrandStrategy #BrandingSecrets #BusinessHacks #MarketingSecrets #BrandBuilding #MarketingTips #SanjayArora #SanjaysMarketingMantras[di
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